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PepsiCo Design and Innovation Pepsi Touch Tower 2.0 Interactive Beverage Dispenser
Pepsi Touch Tower 2.0 Interactive Beverage Dispenser is Golden Design Award winner in 2013 - 2014 Interface, Interaction and User Experience Design Award Category.
Pepsi Touch Tower 2.0 Interactive Beverage Dispenser

Pepsi Touch Tower 2.0 is a digital fountain dispenser that transforms today’s beverage pouring process into an engaging consumer experience, providing over 100 high quality drink combinations from up to 12 brands & 6 flavor shots. It's playful graphic user interface attracts the consumer, communicates variety and allows easy customization of one’s drink. The form clearly highlights the interaction zones in a careful ergonomic configuration, from the angle of the screen, the visibility of the nozzle, the location and light staging of the cup, and the accessibility of the ADA panel.

Pepsi Touch Tower 2.0 Interactive Beverage Dispenser
PepsiCo Design and Innovation Pepsi Touch Tower 2.0
PepsiCo Design and Innovation Interactive Beverage Dispenser
PepsiCo Design and Innovation design
PepsiCo Design and Innovation design
PepsiCo Design & Innovation Center

Design Mission: We are crazy enough to think we can inspire the future - of our brands, of our company, of our society. We firmly believe Design and Design thinking are significant catalysts of innovation and therefore of growth to power our global brands.