Benefit of A' Award Logo
Prior studies shows that "Award Winner" logo, when placed on products (or product packaging) results in higher sales and higher value for the products being sold. When used for communication and marketing, the A' Design Award logo provides credibility, respect and peer recognition.
A' Design Award & Competition has several logos and badges that are licensed to participants for lifetime free usage. Distinct logos and badges are available for winners, participants and runner-ups. First of all, there are the Award Status Logos that indicate the result of the competition. Next, there are logos with QR functionality embedded into them to prove that the design is a winner of the A' Design Award, finally product designs are granted right to use the Good Design Mark.
Award Status Logos
Nominee, Participant, Runner-Up, A' Award Winner (Iron A' Design Award), Silver A' Design Award, Bronze A' Design Award, Gold A' Design Award and Ultimate A' Design Award. Furthermore, winner companies can use "A' Design Award: Winner Company" logo, likewise instructors, faculty members and countries can also use the specialized logos. The traditional "Award Winner (YEAR)" logo is suggested to be integrated to your marketing. Most companies will integrate this logo to their packaging or catalogs, as well as a part of their email signatures.
Winning A' Design Award could be compared to obtaining a quality certificate for design. A' Design Award logo could be used during marketing campaigns to highlight the inherent design quality of the products and designs. Winners use the A' Design Award logo during trade-fairs and events, as they help attract further attention. Winners also integrate the A' Design Award logo to their catalogs, video-presentations, product-brochures, post-cards, flyers, websites, news communications, press releases, to the products themselves, to social networks, biographies, and product advertisements.
Good Design Mark
The Good Design Seal and Good Design Mark scheme was started to promote good design practices among companies by providing a solid reference for customers while making their purchase decisions. The good design mark is awarded to products or services that meet a certain level of original design quality, which positively differentiates the awardees from commoditized offerings. The quality criteria are based on the form and function of the licensed product or service. If a product has good design mark, it means, the awarded design is considered a good design; it has a better, distinct form or function that aim to improve the customer satisfaction. Good Design Mark are granted only for award winning product designs that are already in the market or will be released to marked. Good Design Mark is provided free of charge to eligible winners. The logo also includes licensing identifier.
Obtaining the Logo
Winners can download high-resolution, transparent background, QR-Integrated or vector version logos directly from their control panel once they are granted the award. The A' Design Award does not ask yearly licensing fees; i.e. the logos are granted free for the lifetime of the awarded projects or entities.