Pu'Er Tea Packaging Collection
the concept of Prof. Scott Boylston about sustainable packaging design
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
"The closer you stay to nature, the more you will appreciate her beauty." Based on the main philosophy of Pu'Er Tea Company — the relationship between human and nature, human and environment, which is also a theme of Chinese tea culture, this project focused on making people closer to the nature. In order to match the philosophy of Pu’Er Tea Company, the design is simple & clear, organic & healthy, recyclable & reusable, and multifunctional design.
OPERATION / FLOW / INTERACTION:
The exterial case can be a lamp cover, the interial packaging boxes can be re-use as office applies container, and the tea bags can pack pins or clips. The cup package like a chair can stand for the plant bottle.
PROJECT DURATION AND LOCATION:
The project started in Sept 2010 and finished in Nov 2010 in Savannah, GA, USA
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
Technique: laser-cut for less print
Recyclable Materials: vellum paper, illustration board, chip board
Media: Adobe Illustrator
SPECIFICATIONS / TECHNICAL PROPERTIES:
5 in x 5 in x 15 in
simple, clear, organic, healthy, recyclable, reusable, and multifunctional packaging design
Nowadays, busy work and hard life make people stressful and tried, especially someone who work indoor, such as office workers. Most of time they stay far away from nature, the sunshine, the fresh air, and the green. They become sensitive, nervous and unhealthy.
Pu'Er Tea Company is an international seller who sells Chinese pu-er tea, tea set and something about tea. "The closer you stay to nature, the more you will appreciate her beauty." Based on the main philosophy of Pu'Er Tea Company — the relationship between human and nature, human and environment, which is also a theme of Chinese tea culture, this project focused on making people closer to the nature.
The creative challenge is how to design the structure of whole package which could save space and be statable, and the obstacles are searching the recyclable materials and methods which make the case and the boxes reusable and design multifunctional.
TEAM MEMBERS (1) :
Liqi Liu, 2011.