oi1 for Candiasoil
Olive oil packaging design
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
We aimed at creating an exclusive design of simple elements. For the Oi1 organic we wanted to underline the health and nutritional aspects of the oil by choosing a bottle that reflects earlier designs of medical bottles as well as for the conservation properties of the dark brown glass. For the Oi1 Premium the choice of the clear Dorica bottle in a cylindrical container that offers the opportunity for the consumer to examine the color of the oil as well as keeping the olive oil protected from damaging light.
OPERATION / FLOW / INTERACTION:
PROJECT DURATION AND LOCATION:
Project start: October 2010, delivery February 2011 (work included: company and product name, full corporate identity, packaging design & web design). First product appearance: BioFach World Organic Trade Fair, Nuremberg, Germany, February 2011.
The products can be found in prestigious food halls (eg Fortnum and Mason's), speciality and health stores, in a number of countries such as Great Britain, Germany, Austria, Russia and USA.
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
Printing on transparent (clear on clear) self-adhesive label mounted on 500ml glass bottles.
SPECIFICATIONS / TECHNICAL PROPERTIES:
Oi1 premium: Height 29 cm Depth: 6 cm
Oi1 organic: Height 22 cm Depth: 8 cm
Packaging cylinder: Height 29 cm Depth: 7 cm
Olive oil, tree, glass bottle, transparent label, packaging, Greece, Crete,
TEAM MEMBERS (5) :
Graphic design company:, Lazy Snail - Ioanna Drakaki, Nicoleta Vasilaki, Jannik Weylandt, Printing company: Cabas - Panos Cabas, Photography: Jannik Weylandt Photography and Client: Candiasoil - George Tsikandilakis
IOANNA DRAKAKI, 2011.