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Vespeo Automatic espresso machine by Stefan Radev

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DESIGN DETAILS
DESIGN NAME:
Vespeo

PRIMARY FUNCTION:
Automatic espresso machine

INSPIRATION:
The Vespa lifestyle covers not only an aspect of mobility but italian flair and style aswell. This iconic scooter, reflects tradition, heritage and emotion. The espresso coffee has surprisingly a lot in common with the Vespa lifestyle. They both originate in Italy and stand for authentic passion. It was the missing link between the Vespa scooter and the Espresso that drove the inspiration for the Vespeo Espresso Machine.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
A unique automatic espresso machine for the „scootertarians“ (scooter fans) and not only. Vespeo has the mission to bring an yet missing experience in the iconic Vespa scooter lifestyle.

OPERATION / FLOW / INTERACTION:
The nature of an automatic espresso machine has the advantage to bring the most authentic taste of espresso. That is why the Vespeo espresso machine is not a capsule coffee machine. In general it consists of two containers. One is for the roasted bean coffee, the other container is for the water. Further inside is placed a coffee grinder, water boiler and technical parts that handle the grinded coffee it in the right proportion, to create an unique espresso. The Vespeo has the option to create a single or double cup espresso.

PROJECT DURATION AND LOCATION:
The project started in April 2010 and ended in May 2010 in Barcelona, Spain.

FITS BEST INTO CATEGORY:
Home Appliances Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
Vespa, Scooter, lifestyle, Espresso machine

RESEARCH ABSTRACT:
-

CHALLENGE:
The design challenge was to interpret the essence of the Vespa lifestyle into the design language of an Espresso machine. This distinct design language had to reflect tradition, modernity and italian flair, defined by technical yet emotional surfaces. So the Vespeo has key elements like the analogue indicator, that symbolize a scooter dashboard, intelligently integrating importand information about steam, level of coffee and water. Surface finish, material and color combination have been specially selected to represent the ritual of coffee preparation and culture. The resulting lifestyle product is an easy to operate, compact espresso machine, aimed to complement Vespa's romantic lifestyle and enhance the enjoyment of coffee.

ADDED DATE:
2011-09-02 10:33:37

TEAM MEMBERS (1) :
Stefan Radev

IMAGE CREDITS:
Stefan Radev, 2011.

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CLIENT/STUDIO/BRAND DETAILS
NAME:
VISIONS

PROFILE:
Product, Industrial & Visual communication design studio, based in Barcelona- Spain.

NOMINATION DETAILS

Vespeo Automatic Espresso MacHine by Stefan Radev is a Nominee in Home Appliances Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Vespeo Automatic Espresso MacHine by Stefan Radev is Silver A' Design Award Winner in Home Appliances Design Category, 2011 - 2012.

· Read the interview with designer Stefan Radev for design Vespeo here.

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