Stone Upright Vacuum Cleaner by Fatih Saruhan

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DESIGN DETAILS
DESIGN NAME:
Stone

PRIMARY FUNCTION:
Upright Vacuum Cleaner

INSPIRATION:
By considering the Fakir Hausgerate brand identity,Stone is designed as the sub-segment of the vacuum cleaner family. It is inspired by the brand's main product, Bolt. Reducing the number of pieces and using plastic parts as masterbatch, make the product more affordable. Stone design with Bolt lines still looks as aggressive and powerful as Bolt.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
It is no longer possible for us to imagine the giant vacuum cleaners we are used to in shrinking houses. It's a changing era in the vacuum cleaner. Now is the age of upright vacuum cleaners and Stone is a striking example in this field. Its ergonomic grip and panel will provide ease of use and will help you easily clean your home.

OPERATION / FLOW / INTERACTION:
This design creatively reimagines their visual elements and messaging to align with their design ethos. They leverage cost-effective strategies and materials to maintain quality while optimizing expenses. Their goal is to enhance brand perception and market competitiveness without compromising financial sustainability.

PROJECT DURATION AND LOCATION:
Turkiye, April 2023 - Aug 2023

FITS BEST INTO CATEGORY:
Home Appliances Design

PRODUCTION / REALIZATION TECHNOLOGY:
In this project aimed at supporting local manufacturing capabilities, the entire production takes place in Turkey. Designed to be compatible with domestically produced batteries and battery management systems.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Motor Power 300W Input Power 300W Suction Power 90.49W Sound Level 85 dBA Product dimensions (height x width x depth cm) - 22.5x13x33 cm without accessories Product dimensions (height x width x depth cm) - 114x13x33 including main tube and brush Product body net weight (kg) - 1525 g without accessories Product net weight (kg) - 2686 g including main tube and brush.

TAGS:
Vacuum cleaner, compact, battery power, easy cleaning, small house, practical, budget friendly

RESEARCH ABSTRACT:
Derived from the Fakir Hausgerate brand identity, Stone is positioned as a lower-tier offering within the vacuum cleaner family, drawing inspiration from the flagship product, Bolt. By reducing component count and utilizing masterbatch for plastic parts, Stone achieves a more budget-friendly price point while retaining the bold and powerful aesthetics reminiscent of Bolt.

CHALLENGE:
In this project aimed at supporting local manufacturing capabilities, there are creative and research challenges to address. Designing for compatibility with domestically produced batteries and battery management systems requires innovative solutions, along with overcoming obstacles related to supply chain and technology transfer. These challenges are being tackled to ensure efficient utilization of local resources.

ADDED DATE:
2024-02-21 11:18:01

TEAM MEMBERS (1) :
Latif Mahmudoğlu, Mert Gürsoy, Osman Cihan Demirel

IMAGE CREDITS:
Latif Mahmudoğlu




CLIENT/STUDIO/BRAND DETAILS
NAME:
HSVO Design and Software

PROFILE:
Established in 2021 and powered by the expertise of Fakir Hausgerate, HSVO is at the forefront of cutting-edge design and software solutions. With a passion for creativity and a commitment to excellence, we strive to elevate your ideas into impactful realities.



NOMINATION DETAILS

Stone Upright Vacuum Cleaner by Fatih Saruhan is a Nominee in Home Appliances Design Category.

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AWARD DETAILS

Stone Upright Vacuum Cleaner by Fatih Saruhan is Winner in Home Appliances Design Category, 2023 - 2024.



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