Geziwo Park Series Illustrations by Yao Wu

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DESIGN DETAILS
DESIGN NAME:
Geziwo Park Series

PRIMARY FUNCTION:
Illustrations

INSPIRATION:
This design is a commercial illustration created for the IP Geziwo Park. It is inspired by the scenery and cultural landscape of Geziwo Park.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Integrating humanistic and natural elements, we embark on a dream-making journey with the theme of Night of Magical Animals. The whole illustration is divided into three parts. Taking Night of Fantastic Animals as the first part, the moonlight illuminates the mysterious forest, with many birds flying through it. The second part is Dream, with many colors covering the whole picture, including many landmark buildings in GeziWo Park. Combining modern technology with ancient culture. The third part is Voyage. The mermaid elves are swimming in the blue ocean. The ship is sailing into the distance.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in Beijing in June 2023 and ended in August 2023

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
This long scroll piece can accommodate most size applications. These three parts can be used alone or in conjunction with other derivatives in subsequent commercial applications, such as postcards, posters and other creative works.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The size displayed as a separate illustration work is 3.84m*0.76m using giclee technology. Commercial applications vary in size depending on the type.

TAGS:
Illustrations, GeziWo, fantastic, dream

RESEARCH ABSTRACT:
A considerable amount of project information was collected in the early stage of the work. The natural features, architectural uniqueness, and humanistic features of Pigeon Nest Park were all reflected in the later drawings. Strive to ensure the unity of the picture and the unity of the theme. In the middle of the project, drew a large number of line drawings and created separate layers for them to facilitate commercial use. In the later stage of the project, not only completed the illustration content, but also created 4 IP characters and a set of vector graphics and text designs.

CHALLENGE:
The whole illustration is divided into three different styles parts. How to unify the styles of the picture is the challenge of project.

ADDED DATE:
2023-09-15 08:11:07

TEAM MEMBERS (9) :
Original designer:Wu yao, Illustration designer:Zhang yuchen, Illustration designer:Xie boxing, Illustration designer:Shi huafeng, Graphic designer:Zheng ziyang, Graphic designer:Tan zhen, 3D designer:Liao hao, Font designer:Liu xin and

IMAGE CREDITS:
Yao Wu, 2023.

Visit the following page to learn more: https://bit.ly/3uOQ7Ol


CLIENT/STUDIO/BRAND DETAILS
NAME:
Beijing Wuyao Cultural and Creative Co. Ltd.

PROFILE:
Beijing Wuyao Culture and Creativity Co., Ltd. is a design oriented limited company, mainly engaged in illustration design, packaging design, IP image design, VI design, cultural and creative design, etc. It is a team composed of a group of young and interesting illustrators and designers Enthusiastic in extracting design inspiration from the details of life extracting concepts from ancient Chinese aesthetics focusing on the overall design of different brands in different environments skilled in creating colorful unique compositions and culturally imbued stories providing customers with works that meet brand needs and helping them achieve their expected cultural aspirations and business goals



NOMINATION DETAILS

Geziwo Park Series Illustrations by Yao Wu is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Geziwo Park Series Illustrations by Yao Wu is Winner in Graphics, Illustration and Visual Communication Design Category, 2023 - 2024.



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