Korean Grapefruit Tea Packaging by Jian Sun

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DESIGN DETAILS
DESIGN NAME:
Korean Grapefruit Tea

PRIMARY FUNCTION:
Packaging

INSPIRATION:
The main reason for designing the packaging of Korean pomelo tea drinks is to make them stand out in the homogeneous market and attract the attention of every generation. Most people like drinks rich in vitamin C.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Most juice packages are designed with real pictures of fruits and related elements, but this package is different. On the whole, it dances like a girl wearing traditional Korean clothes. The whole package is exquisite and traditional, and matches with grapefruit gold and Korean traditional blue.

OPERATION / FLOW / INTERACTION:
Fashion and modern style are attractive and pleasant for every generation. In addition, for the sake of exquisite packaging, South Korean pomelo tea uses printing and printing on aluminum plates, which makes aluminum plate metal cans not only serve as food fresh-keeping, but also play a decorative role in appearance, which can attract customers' attention.

PROJECT DURATION AND LOCATION:
May June 2021, Korea

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Aluminum aerosol cans are one of the types of aluminum cans. At present, aluminum aerosol cans are developing very fast. Aluminum aerosol cans have the advantages of light weight, excellent ductility, strong plasticity, good sealing, and excellent corrosion resistance.

SPECIFICATIONS / TECHNICAL PROPERTIES:
W 50mm x D 45mm x H 23mm

TAGS:
#Korean Grapefruit Tea#Drinks#Korean Drinks

RESEARCH ABSTRACT:
Before the design, I studied the market for about one month to see the concept and appearance of other packaging in the market and find my own solution. In order to be different and attractive, choose the right design content.

CHALLENGE:
The most important difficulty is to print gold, blue, and two colors together. More refined plate making is required for printing.

ADDED DATE:
2022-10-03 02:35:24

TEAM MEMBERS (1) :
Sun Jian

IMAGE CREDITS:
All pictures:
Photographers sun jian

PATENTS/COPYRIGHTS:
Copyright Sun Design

Visit the following page to learn more: https://youtu.be/vUkv5VY3ZoQ


CLIENT/STUDIO/BRAND DETAILS
NAME:
Sun Design

PROFILE:
Sun Design is a "full service design firm" that has won hundreds of design awards in Europe, Oceania, Asia and the United States. The honors received include the German National Gold Award, the German Red Dot Best Award, the American Muse Design Award Platinum Award, etc.



NOMINATION DETAILS

Korean Grapefruit Tea Packaging by Jian Sun is a Nominee in Packaging Design Category.

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AWARD DETAILS

Korean Grapefruit Tea Packaging by Jian Sun is Winner in Packaging Design Category, 2022 - 2023.



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