Wuhan Wushang Mall Cinema 9F Cinema by Ajax Law and Virginia Lung |
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| DESIGN NAME: Wuhan Wushang Mall Cinema 9F PRIMARY FUNCTION: Cinema INSPIRATION: With the advancement of technology, movie screening in cinemas has been digitalized, piles of film reels are no longer stacked up in screening rooms. In the old days, films are stored in film reels, movies are screened in cinemas by running reels in projectors. The designers adopted the rotating motion of the reels as the theme of this cinema, captured and portrayed in an impactful and modernistic movie-viewing environment. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The designers adopted the rotating motion of film reels as the theme of this cinema. Huge round plates with 2.8 meter diameter are arranged across the ceiling to form an enormous ceiling feature. The wood pattern and the lighting effect together create a sense of movement and suspension, resembling film reels frozen in the midst of rotation. In the auditorium, ceiling and walls are covered with small brown discs made from sound absorbing panels, as if film reels flying towards the audience. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: The project finished in August 2017 in Wuhan, China. FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: It was hard to suspend the round plates with 2.8m diameter on the ceiling. The designers added special structure inside the plates, allowing them to hide wires inside the plates, securely hanging the huge plates while creating an illusion that these plates are very light. Local fire regulations have restricted the choice of materials, the designers used aluminium panels painted with wood pattern to replace real wood. Many mock ups were made to produce a natural and appealing wood pattern. SPECIFICATIONS / TECHNICAL PROPERTIES: 2660 sq. m TAGS: Film reel, Roll film, Rotation, Cinema, Movie, Round, Ceiling Feature, Aluminium RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2017-09-29 07:53:24 TEAM MEMBERS (2) : Ajax Law and Virginia Lung IMAGE CREDITS: One Plus Partnership Limited Jiangnan Photography & Ajax Law PATENTS/COPYRIGHTS: Copyrights belong to One Plus Partnership Limited, 2017. |
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| Visit the following page to learn more: http://www.onepluspartnership.com/ | |||||
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NAME: One Plus Partnership Limited PROFILE: One Plus Partnership Limited is an award-winning Hong Kong-based design company established in 2004, winning more than 450 international awards in the past 13 years. One Plus designs a variety of projects, including cinemas, restaurants, retail stores, club houses, sales offices, branding, and product design. In 2012, One Plus was the winner of Andrew Martin - The International Interior Designer of the Year Award, the first ever Asia design company who has won this honor. In 2013, One Plus was the first Hong Kong interior design company that has won the Gold Award in iF Design Awards, and won the Gold Award again in 2016. In 2014, One Plus was awarded the Overall Winner and Best of Competition by IIDA Global Excellence Awards, for the best design among 14 design categories. In 2015, One Plus won the Best in 10 Award in Best of Year Awards, being chosen as the best design in the previous decade. |
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Wuhan Wushang Mall Cinema 9f Cinema by Ajax Law and Virginia Lung is Winner in Interior Space and Exhibition Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Ajax Law and Virginia Lung. · Click here to register inorder to view the profile and other works by Ajax Law and Virginia Lung. |
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