Pepsi MetLife Stadium Exhibition by PepsiCo Design & Innovation, Pentagram

Home > Winners > #39756




DESIGN DETAILS
DESIGN NAME:
Pepsi MetLife Stadium

PRIMARY FUNCTION:
Exhibition

INSPIRATION:
The design was achieved by creating 2 large bottle sculptures that would be suspended in the large entryway. These sculptures were inspired by the colors and shape of the iconic Pepsi globe. Dozens of Pepsi globes were assembled to create a larger dynamic bottle shape. These iconic bottles were amplified with a 3 story super graphic that was applied to the Pepsi gate façade. The installations were covered by a host of local broadcast and print media outlets and were viewed as wonderful new additions to the stadium. The Pepsi bottle installations at Met Life stadium provide an example of true design thinking and deliver an experience for patrons that is truly unexpected and enjoyable.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
As Super Bowl XLVIII came to the New York area in 2013, Pepsi aimed to give fans a grand entrance into Met Life stadium. Pepsi set out to create an experience that would engage fans in an unexpected and dynamic way. As a key landmark, it was important for the Pepsi Gate to drive locational awareness for fans. It was also imperative for Pepsi to develop a visual presence that was in step with its new global visual identity system that was simultaneously rolling out around the world.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
-

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2015-02-25 19:09:54

TEAM MEMBERS (1) :


IMAGE CREDITS:
PepsiCo Design & Innovation, Pentagram, 2014.



CLIENT/STUDIO/BRAND DETAILS
NAME:
PepsiCo Design & Innovation, Pentagram

PROFILE:
PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.



NOMINATION DETAILS

Pepsi Metlife Stadium Exhibition by Pepsico Design & Innovation, Pentagram is a Nominee in Advertising, Marketing and Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by PepsiCo Design & Innovation, Pentagram when results are announced.


AWARD DETAILS

Pepsi Metlife Stadium Exhibition by Pepsico Design & Innovation, Pentagram is Winner in Advertising, Marketing and Communication Design Category, 2014 - 2015.



· Press Members: Login or Register to request an exclusive interview with PepsiCo Design & Innovation, Pentagram.

· Click here to register inorder to view the profile and other works by PepsiCo Design & Innovation, Pentagram.


SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit



Did you like Pepsico Design & Innovation, Pentagram's Advertising Design?
You will most likely enjoy other award winning advertising design as well.
Click here to view more Award Winning Advertising Design.


Did you like Pepsi Metlife Stadium Exhibition? Help us create a global awareness for good advertising design worldwide. Show your support for Pepsico Design & Innovation, Pentagram, the creator of great advertising design by gifting them a nomination ticket so that we could promote more of their great advertising design works.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS
IMPRESSUM IMPRINT

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Good design deserves great recognition.
A' Design Award & Competition.